PORTAL DE REVISTAS DA USP

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Vol. 20 No. 3 (2013)

Published: 2013-09-02

Administração Geral

Stimulating New Firms From Higher Education Institutions Through Innovation Networks

Jorge Manuel Marques Simões, Maria José Aguiar Madeira Valente Silva

285-297
- PDF (Portuguese)
The use of Strategic Alliances in the Internationalization of Small and Medium-Sized Enterprises: A Case Study in a Brazilian Information Technology Enterprise

Patrícia Viveiros de Castro Krakawer, Ailton Conde Jussani Jussani, Eduardo Pinheiro Gondin de Vasconcellos

299-311
- PDF (Portuguese)
The Role of the Gaúcho Editor Before the Production and Marketing of Digital Books

Danusa Almeida de Oliveira

313-328
- PDF (Portuguese)

Ensino em Administração

Quality Assessment in Distance Educacion Under the Student’s Perspective: Proposing and Testing of a Model Using Structural Equation

Renata de Sousa da Silva Tolentino, Cid Gonçalves Filho Gonçalves Filho, Ricardo Jose Vaz Tolentino Jose Vaz Tolentino, Plínio Rafael Reis Monteiro

347-366
- PDF (Portuguese)
Computer vs. Paper, Sweat and Pen: The Perception of Students About Computer Based Assessment

Daniel Ramos Nogueira, Silvia Pereira de Castro Casa Nova

329-345
- PDF (Portuguese)
Thematic Mapping for Operations Management: An Analysis Based Editorial Space Offer By Scientific Magazines and Conferences in This Field

Jurandir Peinado, Alexandre Reis Graeml Graeml

367-386
- PDF (Portuguese)

Marketing

What the Eyes Don’t See, The Heart Can’t Feel? Investigating Experiences of Purchase for Visually Impaired in Retail Clothing

Marcelo de Rezende Pinto, Rodrigo Cassimiro de Freitas

387-405
- PDF (Portuguese)

Tecnologia da Informação

Communities of Practice: Creating and Sharing Knowledge

Kaytson Hartung, Mirian Oliveira Oliveira

407-422
- PDF