Contributions to the segmentationof e-commerce nonusers:clustering the reasonsnot to shop online. REGE Revista de Gestão, [S. l.], v. 31, n. 2, 2024. DOI: 10.1108/REGE-06-2022-0087. Disponível em: https://journals.usp.br/rege/article/view/227026.. Acesso em: 21 nov. 2024.