Trust, trustworthiness and ethics: can business organizations learn anything from Aristotle?
DOI:
https://doi.org/10.11606/issn.2238-2593.organicom.2018.149124Keywords:
Crisis, Trust, Trustworthiness, Business ethics, Aristotle, VirtuesAbstract
The recent 2007 crisis gave a high visibility to the issue of trust in organizations and to the associated problem of CEO trustworthiness, reopening the debate on the importance of business ethics. However, the ambiguity of some concepts and the scarcity of references on the ethics of trust may limit the results of this discussion. This study proposes the recovery of part of Aristotle’s thinking and suggests some contributions for the analysis of the problem.
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References
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SOLOMON, Robert. Corporate roles, personal virtues: an aristotelean approach to business ethics. Business Ethics Quaterly, Cambridge, v. 2, n. 3, p. 317-339, 1992.
SOMMERS, Mary Catherine. Useful friendships: a foundation for business ethics. Journal of Business Ethics, [s. l.], v. 16, p. 1453-1458, 1997.
VILHELMSDÓTTIR, Sjofn; KRISTINSSON, Gunnar Helgi. Political trust in Iceland: performance or politics? Icelandic Review of Politics & Administration, Reykjavík, v. 14, n. 1, p. 211-234, 2018.
WHITE, Mark. A kantian critique of antitrust: on morality and Microsoft. Journal of Private Enterprise, Chattanooga, v. 22, n. 2, p. 161-190, 2007.
ARISTÓTELES. Ética a Nicómaco. Tradução de António de Castro Caeiro. Lisboa: Quetzal Editores, 2006.
BAIER, Annette. Trust and antitrust. Ethics, [s. l.], v. 96, n. 2, p. 231-260, 1986.
BEASON, Larry. Appeals to ethos in business speeches. The Journal of Business Communication, Thousand Oaks, v. 28, n. 4, p. 326-346, 1991.
BIGLEY, Gregory; PEARCE, Jone. Straining for shared meaning in organization science: problems of trust and distrust. Academy of Management Review, New York, v. 23, n. 3, p. 405-421, 1998.
BOTO, Carlota. Ética e educação clássica: virtude e felicidade no justo meio. Educação & Sociedade, Campinas, v. 22, p. 121-146, 2001.
BRUNO, Fernanda. Dispositivos de vigilância no ciberespaço: duplos digitais e identidades simuladas. Fronteiras: estudos midiáticos, São Leopoldo, v. 8, n. 2, p. 152-159, 2006.
CHUN, Ki-Taek; CAMPBELL, John. Notes on the internal structure of Wrightsman’s measure of trustworthiness. Psychological Reports, [s. l.], v. 37, n. 1, p. 323-330, 1975.
COLEMAN, James. Foundations of social theory. Cambridge: The Belknap Press of Harvard University Press, 1994.
DE COLLE, Simone; WERHANE, Patricia. Moral motivational across ethical theories: what can we learn for designing corporate ethics programs? Journal of Business Ethics, [s. l.], v. 81, n.4, p. 751-764, 2008.
DONALDSON, Thomas; WERHANE, Patricia; CORDING, Margaret. Ethical issues in business: a philosophical approach. Upper Saddle River: Prentice-Hall, 2002.
EARLE, Timothy; CVETKOVICH, George. Social trust: toward a cosmopolitan society. London: Praeger Publishers, 1995.
FLORES, Fernando; SOLOMON, Robert. Creating trust. Business Ethics Quaterly, Cambridge, v. 8, n. 2, p. 205-232, 1998.
FUKUYAMA, Francis. Confiança: valores sociais e criação de prosperidade. Lisboa: Gradiva, 1996.
GEFEN, David. E-commerce: the role of familiarity and trust. Omega, Amsterdam, v. 28, n. 6, p. 725-737, 2000.
GIFFIN, Kim. The contribution of studies of source credibility to a theory of interpersonal trust in the communication process. Psychological Bulletin, Washington, v. 68, n. 2, p. 104-120, 1967.
HARDIN, Russell. Trust and trustworthiness. New York: Russell Sage Foundation, 2002.
HETHERINGTON, Marc. Why trust matters: declining political trust and the demise of american liberalism. Princeton: Princeton University Press, 2005.
HOSMER, Larue. Trust: the connecting link between organizational theory and philosophical ethics. Academy of Management Review, New York, v. 20, n. 2, p. 379-403, 1995.
HOVLAND, Carl; JANIS, Irving; KELLEY, Harold. Communication and persuasion. Psychological studies of opinion change. New Haven: Yale University Press, 1953.
KANT, Immanuel. Fundamentação da metafísica dos costumes. Tradução Paulo Quintela. Lisboa: Edições 70, 2008.
KOZLOWSKA, Iga. Facebook and data privacy in the age of Cambridge Analytica. The Henry M. Jackson School of International Studies, Seatlle, 30 abr. 2018. Disponível em: https://jsis.washington.edu/news/facebook-data-privacy-age-cambridge-analytica/. Acesso em: 21 jul. 2018.
KRUGLANSKI, Arie; THOMPSON, Erik. Persuasion by a single route: a view from the unimodel. Psychological Inquiry, London, v. 10, n. 2, p. 83-109, 1999.
LEVI, Margaret; STOKER, Laura. Political trust and trustworthiness. Annual Review of Political Science, Palo Alto, v. 3, n. 1, p. 475-507, 2000.
MACKAY, A. F. Aristotle’s dilemma. The Journal of Ethics, [s. l.], v. 9, n. 3-4, p. 533-549, 2005.
MARTORELL, Leandro; NASCIMENTO, Wanderson; GARRAFA, Volnei. Redes sociais, privacidade, confidencialidade e ética: a exposição de imagens de pacientes no Facebook. Interface: Comunicação, Saúde, Educação, Botucatu, v. 20, p. 13-23, 2015.
MCCROSKEY, James; RICHMOND, Virginia. Human communication theory and models: traditions and models. In: SALWEN, M. B.; STACKS, D. W. (ed.). An integrated approach to communication theory and research. Mahwah: Lawrence Erlbaum Associates, 1996. p. 233-242.
MCCROSKEY, James; TEVEN, Jason. Goodwill: a reexamination of the construct and its measurement. Communication Monographs, London, v. 66, p. 90-103, 1999.
MCCROSKEY, James; YOUNG, Thomas. Ethos and credibility: the construct and its measurement after three decades. Central States Speech Journal, London, v. 32, n. 1, p. 24-34, 1981.
MCKNIGHT, D Harrison; CHERVANY, Norman. Trust and distrust definitions: one bite at a time. In: FALCONE, R.; SINGH, M.; TAN, Y.-H. (ed.). Trust in cyber-societies: integrating the human and artificial perspectives. New York: Springer; Verlag, 2001. p. 27-54.
MEYER, Michel. As bases da retórica. In: CARRILHO, M. M. (coord.). Retórica e comunicação. Lisboa: Edições ASA, 1994. p. 31-70.
NASSAR, Paulo; FARIAS, Luis. Ética e organizações: narrativas e conflitos. Organicom, São Paulo, v. 14, n. 27, p. 70-80, 2017.
OLIVEIRA, Mário. Para inspirar confiança: considerações sobre a formação moral em Kant. Trans/Form/Ação, Marília, v. 29, n. 1, p. 69-77, 2006.
PERSILY, Nathaniel. The 2016 US Election: can democracy survive the internet? Journal of Democracy, Washington, DC, v. 28, n. 2, p. 63-76, 2017.
PETTY, Richard; BRIÑOL, Pablo. Persuasion: from single to multiple to metacognitive processes. Perspectives on Psychological Science, [s. l.], v. 3, n. 2, p. 137-147, 2008.
PUTNAM, Robert. Bowling alone: the collapse and revival of american community. New York: Simon and Schuster, 2001.
RICE, Stephen; TRAFIMOW, David; HUNT, Gayle; SANDRY, Joshua. Generalizing Kant’s distinction between perfect and imperfect duties to trust in different situations. The Journal of General Psychology, London, v. 137, n. 1, p. 20-36, 2010.
RIFON, Nora; LAROSE, Robert; CHOI, Ssejung. Your privacy is sealed: effects of web privacy seals on trust and personal disclosures. Journal of Consumer Affairs, v. 39, n. 2 , p. 339-362, 2005.
ROSENBERG, Mathew; CONFESSORE, Nicholas; CADWALLADR, Carole. How Trump consultants exploited the Facebook data of millions. The New York Times. March 17, 2018. Disponível em: https://www.nytimes.com/2018/03/17/ us/politics/cambridge-analytica-trump-campaign.html. Acesso em: 21 jul. 2018.
SOLOMON, Robert. Corporate roles, personal virtues: an aristotelean approach to business ethics. Business Ethics Quaterly, Cambridge, v. 2, n. 3, p. 317-339, 1992.
SOMMERS, Mary Catherine. Useful friendships: a foundation for business ethics. Journal of Business Ethics, [s. l.], v. 16, p. 1453-1458, 1997.
VILHELMSDÓTTIR, Sjofn; KRISTINSSON, Gunnar Helgi. Political trust in Iceland: performance or politics? Icelandic Review of Politics & Administration, Reykjavík, v. 14, n. 1, p. 211-234, 2018.
WHITE, Mark. A kantian critique of antitrust: on morality and Microsoft. Journal of Private Enterprise, Chattanooga, v. 22, n. 2, p. 161-190, 2007.
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2018-11-29
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CERDEIRA, José Pedro. Trust, trustworthiness and ethics: can business organizations learn anything from Aristotle?. Organicom, São Paulo, Brasil, v. 15, n. 29, p. 89–100, 2018. DOI: 10.11606/issn.2238-2593.organicom.2018.149124. Disponível em: https://journals.usp.br/organicom/article/view/149124.. Acesso em: 22 jul. 2024.
