Concerning the subject-matter of study and the social implications of public relations

Authors

  • Gabriel Sadi Universidad de Belgrano

DOI:

https://doi.org/10.11606/issn.2238-2593.organicom.2014.139238

Keywords:

Public Relations. Subject-matter of study. Social applications. Disciplinary treatment. Legitimacy.

Abstract

The paper is concerned with two elements related to the construction of identity of public relations: the subject-matter of a disciplinary study and the social applications that presume its professional exercise. The approach on the first one offers a diversity that clearly shows the lack of consensus. The social applications, in turn, have been historically made obvious in predominant literature, whereby it is possible to trace some precedents solely among German authors. However, the attention of the global associations for this element seems to be in ascension and may impact with a greater public legitimacy of the discipline.

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Author Biography

  • Gabriel Sadi, Universidad de Belgrano
    Magister en Comunicación e Imagen Institucional por la Universidad Centro de Altos Estudios en Ciencias Exactas (Ucaece), Buenos Aires. Licenciado en Periodismo por la Universidad del Salvador (Usal), Buenos Aires. Director general de la carrera de Relaciones Públicas en la Universidad Abierta Interamericana (UAI), Buenos Aires. Profesor de grado y posgrado en Relaciones Públicas y Comunicación en la UAI y la Universidad de Belgrano (UB), Buenos Aires.

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Published

2014-12-24

Issue

Vol. 11 No. 21 (2014): Interculturalidade e Organizações

Section

Espaço Aberto

License

A submissão implica a cessão de direitos da primeira publicação à revista Organicom, sem pagamento. Os autores podem estabelecer por separado acordos adicionais para a distribuição não exclusiva de versão da obra publicada na revista (como colocar em um repositório institucional ou publicar um livro), com o devido reconhecimento de sua publicação inicial na revista Organicom.

How to Cite

SADI, Gabriel. Concerning the subject-matter of study and the social implications of public relations. Organicom, São Paulo, Brasil, v. 11, n. 21, p. 31–44, 2014. DOI: 10.11606/issn.2238-2593.organicom.2014.139238. Disponível em: https://journals.usp.br/organicom/article/view/139238.. Acesso em: 22 jul. 2024.